Abstract:
This study examines the impact of key logistics functions on organizational performance in a
competitive business environment. A quantitative research design were employed to assess the
relationship between various operational functions inventory management, warehouse
management, information management systems, customer response, order processing, and
transportation management and organizational performance. Data was collected through
structural questionnaire, Key Informant Interviews and Focus Group Discussions with
managers, employees, and experts, providing insights into operational practices, challenges, and
performance outcomes. The analysis, utilizing multiple linear regressions and the result indicate
that the variation of logistic management was approximately about 96.4% explained by the
incorporated explanatory variables. For particular independent variables, the result revealed
significant positive relationships between these logistics functions and organizational
performance. Notably, warehouse management, information systems, customer response, order
processing, and transportation management showed strong correlations with improved
performance indicators such as on-time delivery rates, inventory turnover, and cost savings. The
findings suggest that the integration of these logistics functions, especially through technologies
like Information Management Systems enhances communication, resource utilization, and
decision-making, ultimately improving efficiency and customer satisfaction. Companies that
optimize these areas are better positioned to reduce costs, increase productivity, and enhance
their competitive edge. The study concludes that effective management of logistics functions is
critical for operational success and long-term growth. Based on the findings, recommendations
include optimizing key logistics functions, investing in advanced information systems, enhancing
transportation management, focusing on customer response practices, streamlining order
processing, and integrating logistics functions across departments. Further research is
recommended to explore the long-term effects of advanced technologies, external factors
influencing logistics performance, and the broader impact of logistics optimization on employee
satisfaction and sustainability.
