dc.description.abstract |
This research assesses the role of strategic partnerships on organizational performance for
agricultural export firms in Addis Ababa, Ethiopia. The researcher used Quantitative research
approach with explanatory research design is selected. The research conducted on agricultural
product export firms that are registered and operational in Kirkos, Addis Ababa, Ethiopia. The 78
firms that export two or more products from cereals, oil seeds, spices, fruits and vegetables are
taken as the population of the study. Primary data is collected using Questionnaire with owners
or top-level managers to determine the role of strategic partnerships in the performance of
agricultural products export firms. Data collected analyzed with multiple regression model. The
findings show that strategic partnerships in technology / research development, marketing,
production / supplier and logistics influence performance organizations. The study recommends
managers to carefully assess the opportunities and threats their firms will face before creating
strategic partnerships. In addition, if there is shortage of supplies, expertise or infrastructure,
considering creating partnerships with other firms, institutions or individuals can be a wise
approach |
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